There are plenty of ways to market your books or to market yourself as an author or publisher, but perhaps one of the most important outlets to promote what you offer today is the Internet. After all, it’s where your target audience is spending a lot of time. As an author or publisher you should think of yourself as a business owner and the books that you write or publish as your products. Every business today should have a website. As an author, a website serves as a place for current and prospective readers to learn more about you and the books that you’ve published or are currently working on. To increase exposure and the number of visitors to your website, it’s necessary to engage in search engine optimization (SEO). Continue reading
In our last blog post, “Turning Your NaNoWriMo Piece Into a Sellable Novel – First Steps,” we outlined the first two steps that a NaNoWriMo author should take upon completion of writing 50,000+ words during the month of November. The first step is book editing to ensure that the novel reads smoothly and to detect any spelling or grammar errors. Book editorial services can also include indexing and translation if the book will be published in multiple languages. The second step is to select a book cover design. A book cover design should be created by a professional designer and needs to catch the potential readers’ eye and give them a glimpse of what’s inside the book. Continue reading
There’s no doubt that writing a book is a huge undertaking. Whether you are a full time author or are writing a book as a hobby in your spare time, it’s essential to be organized in order to keep all components of the book project on track.
Here are 5 things that will help you keep your book project organized and on track:
Project Management Schedule
A project management schedule is planned out ahead of time and lists deadlines for when certain project deliverables are due. This of course needs to be realistic, but you should also challenge yourself. It could outline when you should have a certain number of pages or chapters written. As you move along in your book project you may need to make tweaks to the project management schedule but it serves as an overall guide for when specific activities should be completed. Continue reading
Reach readers, bloggers, librarians, book buyers, and media NOW with two of Bookmasters’ most popular marketing services for only $349:
NetGalley lets you securely share your book online with 120,000+ people, including professional book reviewers, bloggers, media, booksellers, librarians, educators, and other professional readers. They read your book and post their reviews; you build credibility and gain exposure.
A Book2Look Widget is a web-based tool that includes an excerpt of your book and interactive features like MP3 audio, YouTube videos, photo galleries, social media, book reviews, and shopping cart links to eRetail sites. Readers can easily share your book’s widget online, making it a viral marketing must-have.
Get a 2-month listing on NetGalley
and a Book2Look Widget for only $349!
Click here for a free, official quote or call us at (800) 537-6727.
I am Bookmasters’ new marketing intern. We decided that it was time for me to write a blog post, but I have never done this before—so bear with me.
Just as you might be a first-time, self-publishing author who has no idea what to do after writing your book, I am also new to the publishing industry. Before starting at Bookmasters three weeks ago, I really didn’t know what to expect.
However, I did know that I was going to be the marketing intern…so marketing must be involved.
I was right. Yes, marketing is a part of the publishing industry, and it is a service that Bookmasters provides.
I was overwhelmed during my first marketing team meeting. Words and phrases, such as “NetGalley,” “ForeWord/Clarion Review,” and “Review & Media Strategy” were repeated, and I honestly didn’t know what they meant.
Luckily, I quickly learned. I am still learning, and I am excited about it.
How did I learn? One of things that really helped me get an understanding of what the marketing team does was Bookmasters’ marketing services kit. Bookmasters revised their previously 40-page Word document of book marketing services and trimmed it down to four (thank you!).
This kit lists and describes the six marketing packages Bookmasters has to offer, and it reviews Bookmasters’ most popular à la carte services to make it easy for you to decide which strategies are the best fit to promote you and your book.
After putting all of the effort into writing your book, you want people to know about it and to read it. This is why marketing is definitely something to consider. And don’t worry—Bookmasters has marketing strategies for all budgets.
To learn more about Bookmasters’ marketing services, check out our website (http://www.bookmasters.com/publishers_marketing) or call 877-312-3520.